RedMedia / Digital Brand Marketing / Buzz Marketing / Internet Marketing

Couple of months ago, a very popular brand of sportswear launched a new product. I have watched the teaser invite on TV before it was launched through staging an event. Prior to that, I learned that the new product has already been launched using a cross-media campaign in America. The …

I pulled this off from the realities of punk marketing. It is an extension of relationship marketing through radical approach. Knowing the attitude of your consumers is very important and only few companies are sensitive about doing it. Terribly depressing to ad agencies is the way they sell their creativity …